Content Writer -Marketing Job Description

As a Content Writer for Marketing,

You are expected to,

• Have a keen sense of English grammar, creative thinking and creative writing skills for conceptualizing, creating and executing brand and product centric content.
• Be responsible for writing content focusing on conversions and work on producing content for product feature emails, social media posts, and more. 
• Be a keen researcher and have a strong sense of web content writing including SEO centric blogs and articles, headlines and titles for several social media platforms.
• Be a competitive, skilled and creative individual who can be a part of the dynamic Marketing team and contribute to company’s growth.

You will,

• Work with cross-functional teams to develop a variety of captivating content: digital ads, landing pages, marketing/sales emails, blog posts, articles, eBooks, white papers, product reviews, and buying and ultimate guides, presentations, one-pagers, etc.
• Conduct in-depth research and create content that is innovative and original
• Have to think outside of the box to help brainstorm new content and campaign ideas with the broader marketing team
• Creating compelling headlines and body copy that will capture the attention of the target audience.
• Create a product positioning and get the message out clearly that will help increase conversions.
• Help maintain consistency in Twixor’s brand voice across audience, mediums, and channels.

Good to Have Skills: 

• A Tech Enthusiast.
• Excellent written and oral communication skills with a journalist’s bend of mind.
• A can-do approach and proven ability to meet deadlines and ensure high-quality deliverables
• Self-motivated and self-directed

Qualification:

• Bachelor’s degree in English, Communications, Marketing or a related field preferred.
• Must have prior content creation experience in technology areas such as IoT, web application development, Artificial Intelligence, etc.
• 1-3 years of professional writing experience, especially with SaaS offerings.
• Proficient with content writing support tools like – Grammarly, Evernote, SEMRush, Microsoft office suite and google Docs.
• Portfolio of Published work

Location: Chennai

Salary: Best in Industry

Notice Period: 30 Days or Immediate Joiners